Cardigan gri Naf Naf anii 90
Cardogan din jerse (92% viscose, 8% elastan), gri, ornamentat cu dantelă. Se închide în față cu nasturi. Material elastic. Margini laterale fronsate pe lungime cu elastic.
Măsuri: gât - 80, bust - 80-90, talie - 76-80, lungime - 76, lungime mânecă - 62. Pe etichetă: L. Echivalare: S-M.
Brand: Naf Naf.
Gérard and Patrick Pariente open their first boutique : “Influence”, passage du Caire in Paris.
The jumpsuit revolution : three million sold
The brand became famous with its iconic jumpsuit which revolutionised the world of textiles. An utterly simple creation which consists in cutting “ready to dye” jumpsuits out of cotton canvas. The result: jumpsuits in every colour.
«Le grand méchant look» advertisement campaign allows NAF NAF to be confirmed as a young, feminine and colorful brand on the international fashion market.
New products and new licenses: eyewear, luggage, small leather goods, stationery, etc.
The puffy jacket
Another success for the brand, the NAF NAF puffy jacket takes over the streets and becomes a must-have.
NAF NAF magazine
Launch of the NAF NAF magazine distributed in boutiques and in partnership with ELLE.
Launch of “a touch of NAF NAF”. In association with l'Oréal, NAF NAF launches its first perfume. Distributed in hypermarkets and supermarkets, it becomes the number one perfume in its sector.
NAF NAF opens its 100th boutique over 400 sq. metres at Avenue des Ternes in Paris. NAF NAF expands internationally in 1992 by taking over a part of its distribution in Belgium, England, Spain and Italy.
Opening of two flagship stores: 52 avenue des Champs Elysées and in the old Café Costes in Les Halles, 4-6 rue Berger.
For its 25th anniversary, NAF NAF redefines its target, changes its logo and hones its new store concept. The brand created a customer service charter with its own toll-free number 0800 623 623.
Photo Booth Campaign
Launch of the “Photo booth” campaign featuring Estella Warren, the synchronised swimming world champion.
The brand turns 30
NAF NAF celebrates its 30th! ELLE magazine features a retrospective. Shot by Solve Sundsbo, the press and poster campaign makes quite an impression.
Bought out by Vivarte Group
A new departure.
NAF NAF joins other brands of the Vivarte group. Jacques Levy, CEO, Sandrine Lilienfeld, General Manager.
NAF NAF makes everyday life looks like a fairy tale
With its president Sandrine LILIENFELD, NAF NAF wants to put more fairy in women everyday lives... Therefore, the brand puts its values at the heart of its story: feminity, fashion, boldness, accessibility and also romance, dream ." (Sursa:nafnaf.com)
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